Rpp Ready mix

The RPP is a leading construction company in south India. We designed one of the brands of ready mix. The first step in the creation was to build a logo on the concept of a ready mix vehicle. Next, we chose a human typographic family, with subtly contrasting and slightly extended features; adding even more modernity and elegance to the brand. The first step in the creation was to choose a color palette that was consistent with the brand’s proposal; representing your discreet, reliable, and elegant personality. We designed the logo in the thought inside the ‘r’ circle represents the mixing cylinder. After the concrete mixer reaches the destination through the pipe. The extended line in the ‘r’ represents that pipe and the yellow line represents a flat, equal, and strong surface.